Monday, May 30, 2011

Selling Arab Concert in French




I wish I can write this paragraph in French, but I cannot. Mawazine Music Festival in Morocco is a big tourist draw for the millions of Arab immigrants living in Europe, mainly in France, so to get those's attention, the organizers put ad spots on French TV.

But also, there are French tourists who make Morocco one of their vacation spots, that's why the Festival recruits Big names like Shakira and other international bands that have the appeal to non Arabs as well

Spot TV - concert les voix de la paix VF

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