The big boss is the title of this song from Moroccan hit-maker and fresh songs factor Saad Lamjarred. Saad does have a sole album to his name and a dozen singles, he also has a number of versions for few of his songs. Now he returns to new material with an upbeat and colorful music video that will cheer your soul.
Sure thing that Morocco might be the most colorful Arabic speaking country, they are very crafty people with a strong appreciation for their cultural heritage. Saad draws from that cultural and musical reserve for his new hit. The subject of his song is "LM3ALLEM" that caricature we all grew up with--the big boss who does nothing.
Saad Lamjarred does not do the same thing twice, and he is a true innovate of Arabic pop His beats are sick and his lyrics are on fire. Not to forget his lean figure, his smile and his outfits that make him a unique pop star with the most interesting fan base. I appreciate his bold vision and the fresh set of eyes he has.
Not sure, but there are many mixed elements in his music video, cool, hip and trendy people from all over the world. What a treat, this is how Arabs are cool, Saad Lamjarred has a lot of teach the likes of Jad Shwery who tires to pull similar music videos. Who does not like this old lady who is making clothes and dancing. This is a true Moroccan celebration of colors and styles put on display for the entire world. You know you likes these traditional outfits. Plus the team behind the song and music video is fully Moroccan.
This is why in a very short time--less than 48 hours since release, a million folks have seen this music video and the counter is still ticking. It's amazing the distance this Star Academy alum has traveled