Tuesday, November 20, 2012

Lame! Rotana Is A Car Dealership For Volkswagen

German Volkswagen wants to sell cars, Rotana wants to make music video for less. Together they can achieve their perspective goals. Rotana has singed a deal with the car company's Middle East division where music videos and varios entertainment programming will place Volkswagen  cars.

The first Rotana star to jump into the promotion game is none other than the Lebanese pop star Wael Kfoury who will have a new music video soon. He drives Volkswagen! Their first join event was held in Dubai at YAS island event center. Many Rotana affiliates have turned out for the event and the screening of Wael Kfoury's footage from the new music video . The contract would last for a year which means any music video made by Rotana will feature a Volkswagen.

Those two companies are turning Arabic music video into prolonged commercials, and the music appreciators into consumers.

وائل كفوري -حفل روتانا وفولكس فاجن Wael Kfoury - Volkswagen event


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